We built the operating model for ourselves first.
Before Machinegeist took a single client, we built our company to work the way we believe every company will soon have to. Our entire operating model is legible to AI. Visual design, backlogs, policies, strategy, pricing, CRM, finance. Everything our company needs is codified, and Machinegeist's agents read and act on it every day.
Our competitors think we never sleep. That's because we have agents, and they have prompts.
Two convictions got us here. Christophe spent twenty years inside companies watching the same thing happen over and over: the larger an organisation becomes, the dumber it gets. Laurens spent fifteen years stringing systems together in places where a wrong answer has dire consequences, and learned that the wiring is more important than the model.
Put those two together and you get the bet this company runs on. AI by itself does not make an organisation intelligent. All companies have to be rebuilt to accommodate both humans and agents.